Auctus Marketing

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Product Marketing Lessons from the Gas Station

  • Aug 2013
  • Christian

          With summer coming to a close in the next few weeks and the last big vacation weekend on the horizon, Labor Day (funny enough), there is still time for a few lasts splashes and kicks in the sand.  So as travel via the sky has become about as much fun ...

Google’s New Mobile Guidelines- Speed is a Factor

  • Aug 2013
  • Christian

If you have not heard about this, then please read this note below straight from SearchEngineLand.  It essentially highlights how the loading speed of a mobile site is important to Google.  As most of us SEOs already know, a site's loading speed is a factor in seo rank, so now ...

Defining SEO Today

  • Aug 2013
  • Christian

Just read this post on SearchEngineWatch by Krista LaRiviere and wanted to pass it along. As SEO keeps changing and evolving, defining it has become somewhat of a challenge, but this should help. The way we market, sell and deliver SEO services has undoubtedly changed. Google's algorithm updates have made content marketing ...

Content Marketing- Finding Your Voice

  • Aug 2013
  • Christian

As most of us know, producing content for our audience consistently is a challenge. We all know that the more quality content we publish, the more opportunities will arise to engage with our customers. Further, the more we can engage with our customers and prospects, the more we learn about ...

Local Mobile Marketing Tactics- Geo-Fencing 101

  • Jul 2013
  • Christian

            With today's location based technologies, marketers can really hone in precisely on their target market.  Online marketers can engage with an audience in real time today knowing exactly where that audience is and measure their behavior.  Due to the fact that such a large percentage of our population has a ...