Auctus Marketing

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How a Small Local Business Went from Good to Great Using Local SEO

  • Jun 2014
  • Christian

One of my clients who started his own personal fitness business a little over a year ago has done an excellent job at promoting his business online as well as engaging and growing his online audience.  For this post, I thought it would be interesting for other small business owners ...

So How Much is the #1 Google Search Result Worth?

  • Jun 2014
  • Christian

In case you did not view this data from Chitika, it clearly shows how important it is to be on the first page of Google's search results.  9 out of 10 people (90%!!) are satisfied with that first page of Google's search results and only 1 out of 10 decides ...

Content Marketing- Why Blogs Matter & Are Effective Today

  • May 2014
  • Christian

  Hey marketers, here is a great read I viewed yesterday from SocialMediaExaminer.com.  With all of the buzz about how pervasive and necessary Social Media is today, this is a very interesting post about how effective blogs are today.  It is quite clear from the research report highlighted below that blogs ...

If Content Marketing is King, then What’s the Queen?

  • May 2014
  • Christian

So we are all familiar with the saying these days in the online marketing world that "Content is King", and if you are not, well then you better get up to speed very quick.  Obviously, the big driver for this is: internet adoption rates in the US surpassing 60% (Pew ...

Effective Keyword Strategy & Use For Great SEO Results

  • Apr 2014
  • Christian

As any solid SEO strategist knows, an effective content marketing strategy involves a lot of keyword research.  In fact, content marketing really commences with keyword research as it serves as the foundation & backbone for all your campaigns.  Of course your brand and your products would serve as the nucleus ...